Hard rock group Kiss makes $300 million selling their tunes and brand.

sikapa 4 weeks ago

The back catalog of hard rock band Kiss was acquired by a Swedish music investor for an approximate sum of $300 million (£237 million).

Hard rock group Kiss makes $300 million selling their tunes and brand.
Hard rock group Kiss makes $300 million selling their tunes and brand.

 

Pophouse Entertainment, based in Stockholm, also purchased the group’s intellectual property, likeness, and trademark.

With this sale, the band is ending its End of the Road World Tour with live performances.

Both Bruce Springsteen and Bob Dylan have realized multi-million-dollar profits from the sale of their back catalogs.

For $500 million (£395 million) and $450 million (£355 million), respectively, both musicians sold to major record labels.

Though specifics of the Kiss agreement are unknown, it is said to be less than the Michael Jackson back catalog sale ($600 million or £474 million) but comparable to that of the British band Genesis.

For $500 million, Bruce Springsteen sells the rights to his music.
Bob Dylan sells his master recordings to Sony Music.

But Pophouse will hold the full Kiss brand, including sales of intellectual property in addition to the music rights. This will enable the Swedish company to produce more AI-generated material in the future.

Based on a similar idea, the business, which had previously worked with Kiss on a digital avatar project in December of last year, also staged the Abba Voyage performances.

Lead singers Gene Simmons and Paul Stanley formed Kiss in 1973. Ace Frehley and Peter Criss were featured in the opening lineup, which rose to fame for their distinctive face paint.

The band achieved success in the 1970s, releasing hits including God of Thunder and Rock and Roll All Nite.

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They made their face paint-free debut in 1983 and experienced a slight comeback. It was called their “unmasking” at the time. Then, in the late 1990s, they assumed new masks.

“Collaborative”

“The best thing about this deal is who we’re doing the deal with, about the collaborative nature and about how we’ve met our newest best friends for the rest of our lives.”

The CEO of Pophouse, Per Sundin, praised the collaboration in a statement to the BBC.

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